Introduction
You often struggle with fear, lack of clear direction, and the heavy pressure of external circumstances. You might feel that success remains out of reach because your thoughts and emotions work against your goals.
Don Green presents Napoleon Hill's secret, which reveals that mastering your mind through a Positive Mental Attitude is the fundamental solution to achieving your major purpose. You can control your supreme possession, direct your thoughts, and harness universal laws to transform your life.
The book guides you through mindset mastery, precise planning, and the application of cosmic laws. You will explore how to build cooperation, manage resources, and connect with infinite intelligence.
- How do you master your thoughts and emotions?
- What steps crystallize your ambition into reality?
- How do you harness universal laws for lasting success?
1. Being Positive and Controlling Your Mind
Even when you lose everything, you retain the most valuable possession in the world: your mind and the sole power to control your thoughts. External skills and knowledge become useless unless you first recognize and exercise control over how and what you think. Without mental control, fear, despair, and panic will take over. Mastering your thoughts allows you to make rapid plans and change your circumstances.
Your mind is your supreme possession, and mastering it through a Positive Mental Attitude allows you to transform negative self-talk into constructive affirmations.
A Positive Mental Attitude, or PMA, is not about fantasizing, self-deception, or expecting a fortune without effort. It requires realism, optimism, and constructiveness. You must add value to the world through goods, services, feelings, or knowledge. PMA only works when you plan on giving people something even more valuable than whatever you get from them.
Transforming Negative Faults
To eliminate negative self-talk, you must first consciously write down your self-perceived faults and then cross out duplicates.
- Get a small, portable notebook with a cover for privacy.
- Draw a line down the middle of the first page.
- On the left side, list what you consider your faults using exact negative words that pop into your mind.
- Spend no more than five minutes working on the list.
- Go through the list and cross off any words that repeat the same ideas.
You must spend a maximum of five minutes writing down initial negative faults to avoid wallowing.
Replace negative self-conceptions by writing concrete, emphatic positive opposites and repeatedly forcing them into your mind.
- Tear your negative list out of your notebook.
- On a fresh page, write a short, concrete positive opposite for each old bad idea.
- Use emphatic language without qualifying words like sometimes, and include the word I in every statement.
- Choose the negative idea that pops up most often and forcefully repeat the positive affirmation three times every time it enters your thoughts on the first day.
- Add a second statement to your quick responses on the next day, and use them all by the third day.
The Power of Giving More
Strengthen your mental attitude by writing a personal creed of beliefs and reading it daily as a ritual without sharing it prematurely.
- Write a creed using emphatic, concrete, positive language as a promise about what you want and who you are.
- Place a copy of your creed somewhere you can read it over every day, such as a bathroom mirror, datebook, or wallet.
- Read your creed daily as a ritual, including on weekends and vacations.
- Keep your creed private initially to protect it from the skepticism or laughter of others.
Combat obsessive doom and disaster thinking by forcing your mind to concentrate on the best possible outcomes. When fighting a sense of looming doom, use a small card with two parts to answer specific questions regarding the best outcome of a challenge and how to achieve it, overriding irrational fears with big, constructive thinking.
- Carry a small card with a two-part question to boost PMA when facing looming doom.
- Answer question one: The best outcome that could happen in response to the challenge of... is blank.
- Answer question two: That best outcome will happen if I blank.
2. Putting the World on a String
A pleasing personality and disciplined voice control build cooperation and respect, while going the extra mile triggers the Law of Increasing Returns.
Napoleon Hill identified twenty-five aspects of personality that must be improved, including a positive mental attitude, flexibility, habit of smiling, tolerance, and a sense of justice. Showcasing these traits through steady effort engenders cooperation and goodwill.
Elements of a Pleasing Personality
Courtesy is sensitivity to others under all circumstances, even brief encounters. Small habitual gestures of respect prevent accidental insults and build powerful interpersonal bridges.
- Hold a door open long enough for the person behind you to be able to hold it themselves.
- Make eye contact with people when you speak to them instead of shuffling papers or talking on the phone.
- Address unfamiliar callers by Ms. or Mr. and their last name.
- Remind someone you barely know of your own name to prevent awkwardness.
- Do not let cell phone calls interrupt face-to-face conversations.
- Do not insert yourself into the middle of another unrelated conversation.
Recorded voices often sound disturbing, but you can train your vocal delivery by experimenting with sentence stress. Placing stress with a rising tone on action words sounds confident and avoids a dictatorial, angry, or threatening demeanor.
- Record yourself saying the sentence: I want the job done tomorrow.
- Place stress on different words in the test sentence and listen to the recording to evaluate the tonal effect.
- Use a rising tone on stressed words like done to sound confident and approachable.
Living a Value-Added Life
Providing extra service without expecting immediate reward triggers a multiplied return over time.
The Law of Increasing Returns dictates that extra quantity and quality of service come back to you multiplied. This requires a positive attitude without watching your wallet, functioning as daily training that conditions you to succeed. Napoleon Hill's core idea is that you gain nothing worthwhile without giving something worthwhile. Compensation for extra service often manifests as new opportunities and greater ability to achieve your major purpose rather than immediate financial bonuses.
To go the extra mile in a stagnant company, you must deliberately increase your efficiency and contribution without drawing attention to ulterior motives.
- Show up early and start working an hour before your assigned time.
- Identify something that needs to be done and do it.
- When you have a grip on the job, look for a way to do it better and seek approval.
- Implement the change and examine its effects focusing on improvement.
- Look at your own routine work with a sharper eye and do it better.
- Share your ideas with coworkers who ask without expecting anything in return.
3. Thinking Like a Boss and Staying Mentally Fit
Personal initiative, accurate thinking, and controlled attention empower you to prioritize tasks and program your subconscious mind for success.
People fall into three groups: those who fail by not following instructions, those who fail by doing only what they are told, and those who succeed by doing what needs to be done without being told and doing it better than expected. Personal initiative forces you to assign tasks to yourself and balance the needs of others with your own.
Prioritizing Daily Tasks
To take charge of your schedule, you must categorize daily duties into Crucial, Useful, and Low Priority, tackling the most hated crucial tasks first thing in the morning.
- Make a list of all tasks done during a typical day.
- Divide all items into Crucial, Useful, and Low Priority categories.
- Eliminate procrastination by tackling the crucial thing you hate most first.
- Delegate and eliminate Low Priority tasks using subordinates, family members, or service providers.
Accurate Thinking and Controlled Attention
In the Information Age, you must filter out rumors, hype, and biased reporting by questioning the provider, source, consistency, verification, and omissions.
Marisol, a community arts center director, hears from a contractor husband at an exhibition that a war memorial will destroy her outdoor Shakespeare stage. Instead of panicking, she applies the five questions, calls the parks department, and discovers a new permanent stage is being built with no disruption.
- Ask who is providing the information and what their motives might be.
- Examine the source of the information for reliability.
- Check if the information agrees with other things you know to be true.
- Determine how you can verify it through a higher authority or direct source.
- Ask what is not being said and what details might be omitted.
Controlled attention focuses conscious thinking on a single idea or problem to activate the subconscious mind. This technique acts as a form of self-hypnosis that programs your subconscious with goals, bypassing fears and directing your imagination toward solutions.
- Write down the problem or habit you want to address in a single sentence without specifying a pre-determined solution.
- Find a quiet place where you will not be interrupted and devote at least fifteen minutes.
- Read the statement aloud to yourself ten times while focusing all thoughts on the idea.
- Let yourself muse on the problem, scribble down ideas, and allow your subconscious time to deliver the solution.
4. Creating Harmony and Managing Resources
While competition pushes society forward, cooperation ensures it endures. Leaders must offer cooperation generously without immediate expectations. You build a reservoir of goodwill that pays dividends when help is needed unexpectedly.
Cooperation, strategic resource management, and disciplined financial savings protect you against fear and align your daily habits with health and purpose.
Cooperation and Motives
Understanding the driving psychological force behind people helps in securing their cooperation. Napoleon Hill outlines ten basic motives for human action:
- Self-preservation
- Love
- Fear
- Sex
- Desire for life after death
- Freedom, mental and physical
- Anger
- Hate
- Desire for recognition and self-expression
- Wealth
Each motive carries its own advantages and inherent dangers. Relationships wither without intentional care. You can maintain strong cooperative bonds through regular tune-ups.
Apply these practices to build harmony:
- Offer your cooperation generously with little expectation of immediate rewards.
- Decline cooperation directly when asked to do something unethical, illegal, or obviously flawed.
- Communicate clearly about what is at stake if a request for cooperation causes a major setback.
Managing Time and Money
People fall into three broad organizational styles when managing time and money: Engineers, Improvisers, and Theorists. Engineers are tightly organized project managers who struggle with flexibility. Improvisers handle immediate priorities well but struggle with long-term progress. Theorists excel at intricate planning but battle procrastination and real-life application.
Structuring daily tasks into distinct categories of urgency and importance prevents you from merely putting out fires. You can organize your schedule effectively with specific actions:
- At the start of your day, make a three-part list of things you need to accomplish.
- Categorize tasks into Important and Urgent, Important and Not Urgent, and Useful.
- Accomplish all Important and Urgent things by lunch to leave the afternoon for Important and Not Urgent things.
Writing down monthly objectives and sealing them in an envelope provides an eye-opening measure of goal-setting accuracy. You can test your time usage using this technique:
- At the beginning of each month, write down major goals on a sheet of paper.
- Seal the paper into an envelope.
- On the last day of the month, open the envelope and review your achievements against your predictions.
Building financial security requires treating savings as a non-negotiable first expense rather than what is left over after spending. Saving money regularly reduces the panic and fear of impoverishment. You can master your finances by following specific steps:
- Set aside 10 percent of your monthly earnings.
- Build an emergency fund big enough to live on for three months.
- Transfer savings into an account automatically on payday before paying bills or spending.
- Start saving a small weekly sum such as $20 if larger amounts feel impossible.
Saving twenty dollars weekly leads to an annual accumulation of $1,040 plus interest. A Positive Mental Attitude equals a Healthy Mental Attitude, which governs how you approach both physical health routines and unexpected illnesses. You can protect your physical well-being through intentional actions:
- Approach routine caretaking tasks with full awareness of what you are gaining from them.
- Seek out doctors and healthcare professionals who explain procedures clearly and support your active participation.
5. Making Your Plan and Starting the Fire
Uncensored free fantasy exercises help individuals cast a wide net over their thoughts to determine what they truly want out of life. By writing down everything that would make you happy without self-censorship, sorting notes into categories, identifying broad themes, and circling the most important overarching desire, you can uncover your true ambitions beyond what family or society expects.
Crystallizing your ambitions into a precise, single-sentence statement of purpose anchors your determination and aligns your daily actions with your goals.
Hypothetical statements include $200,000 a year profit or having $2,000,000 in savings at retirement. A mission statement must be wholehearted, specific, and kept with you always. Reading it aloud three times a day reinforces your determination and reminds you of your objective.
Understanding What You Want
Achieving any major purpose requires a detailed plan with three core characteristics: high specificity, addressing all major goals, and using strictly positive language. A success plan acts as a guided missile system, allowing you to measure daily progress and celebrate milestones.
Lisa created an 11-step plan to open her own temporary employment agency by December 31, 20XX, setting specific milestones like business start-up courses and recruitment targets.
- Take as long as you need to think about all the things you want in life and jot down notes in your notebook without censoring your thoughts.
- Look your notes over, create headings for categories like money, time, and relationships on a fresh sheet of paper, and sort your ideas.
- Draw lines or mark similar items with symbols like an asterisk, check mark, or dot to see connections.
- Think about broad ways to describe the ideas in each category and write summaries.
- Circle the one thing that stands out as most important and positive.
- Ask yourself if getting this circled item would also fulfill your other written needs or if obstacles stand in the way.
- Develop a short written statement of what you want out of life in a single, clear, specific sentence.
- Make a small copy of your statement of purpose that you can keep with you always in your wallet or pocket.
- Make a ritual of reading your statement of purpose three times a day: once soon after getting out of bed, a second time in the middle of the day, and again before going to sleep.
- Read your statement three times in succession for emphasis, reading it aloud whenever you can.
Sharing your plan and purpose with others validates the goal in your own mind, gains you cheerleaders, and transforms a private thought into a living reality.
- Attach a realistic, optimistic date to every significant event.
- Include hours spent daily on particular tasks and account for time trade-offs.
- Investigate deadlines and waiting times for applications or outside work.
- Name names as often as you can for household chores, bosses, or clients.
- Share your purpose and broad outlines of your plan with at least one other person.
- Find a safe part of your plan to share if the whole plan feels too alien right now.
- Thank a negative person for caring, end the conversation politely, and return to reading your statement of purpose.
The Controlled Burn of Enthusiasm
Enthusiasm is an astounding personal power generated from within, but like a fire, it must be consciously directed and controlled to avoid disaster. Uncontrolled enthusiasm can lead to overcommitment, rushing into poorly prepared actions, or driving others away with a pushy attitude.
Cliff the cell phone salesman used an unguided, overwhelming display of enthusiasm that drove customers away, whereas Miranda asked questions and matched products to the customer's stated needs.
- Think first about how much you want your objective when encountering a setback.
- Look for places to make changes in your plan such as more studying, capital, or associates.
- Pause and state that you are finding another way rather than complaining that you are stalled.
- Adjust your display of enthusiasm to each person you deal with by asking questions and evaluating what they want.
- Evaluate new opportunities against your written success plan before committing.
- Temper your awareness with honesty, a sense of proportion, and passion.
- Use key trigger words or phrases like Action!, Drive!, Strength!, Desire!, I can!, I will!, On fire!, or Onward! with forceful emphasis.
- Select a physical token like a paperweight, watch, or pen and bond it to your feelings of enthusiasm through frequent handling.
- Practice daily timing routines by keying enthusiasm to a specific time or recurring daily event for two full weeks.
- Adopt the physical attributes of enthusiasm: a smile, upbeat tone, good posture, positive language, and eye contact.
- Recognize that your defeat is temporary if you are alive and able to recover.
- Give yourself time to absorb the event while avoiding prolonged denial.
- Be deliberate about separating your initial feelings from your analysis of what went wrong.
- Review the 12 causes of failure including lack of purpose, lack of ambition, and desire for quick success.
- Use trigger, token, and timing techniques to stimulate new, corrective behaviors.
- Close the door on past errors by resolving that a single event will not define or control your future.
6. Staying the Course and Taking Risks
Many people associate self-discipline with starvation diets or grim asceticism because they were taught it satisfies others. In reality, self-discipline is a liberating instrument of mind control that brings satisfaction, time, and control over life demands.
Self-discipline is not a tool for painful denial or duty, but a liberating instrument of mind control.
Emotional self-discipline requires a two-step process of nonjudgmental recognition followed by deliberate assertion.
Emotional self-discipline requires a two-step process of nonjudgmental recognition followed by deliberate assertion.
When experiencing an emotion, you must first name it without judgment because fear often hides behind other emotional states. After recognition, assertion allows you to take specific actions.
- Choose to act on the emotion in a thoughtful, measured way.
- Choose to adapt your emotional response before acting.
- Choose to wait to do either.
Napoleon Hill identified fourteen major emotions divided equally into positive and negative categories, which can transform into their opposites. The positive emotions include love, sex, hope, loyalty, enthusiasm, faith, and desire. The negative emotions include hatred, jealousy, fear, revenge, anger, superstition, and greed. Any positive emotion can degenerate if undisciplined, and any negative emotion can be transformed into something useful.
Routine tasks can be mastered automatically by using structural arrangements and personal verbal sparks. By structuring activities so that a disliked chore is immediately followed by an enjoyable reward, you can push through avoidance and make determined action a habit. You can use short, commanding verbal sparks to maintain momentum.
- Ten more minutes! Great for completing any task
- Smile! Keeps your mood positive
- Listen and Learn! Focuses your mind when someone is boring you
- Over and Done! Another boost to complete something
- I win! Reminds you of how you benefit
- My choice! Focuses your attention on the fact that you’re doing something you know is needed
- Healthier and Happier! Good for resisting urges to harm yourself by eating or drinking too much, or by smoking
Applied Faith and Conquering Fears
The universe operates on a consistent, orderly framework called Infinite Intelligence, governed by consistent natural rules. Scientific and cosmic consistency proves that the universe operates in an orderly, unchanging manner. Cosmic Habitforce is the final governing law, allowing you to manipulate these universal forces to achieve success.
Applied faith requires mental training and thorough preparation rather than passive wishing, acting on the assumption that the universe is fair and consistent. Applied faith does not mean getting whatever you want simply by needing it; it means achieving what you prepare to receive. By mentally training like an athlete and methodically addressing obstacles, you can turn the universe into an ally. For example, $10,000 is a nice, round sum of cash used as an example amount to pursue through applied faith like a bank loan.
Eleanor Roosevelt overcame her fear of public speaking to support her husband Franklin's political career after he contracted polio, eventually using the opportunity to become a prominent UN ambassador and public advocate.
Napoleon Hill identified seven basic fears that destroy belief, limit action, and lead directly to disappointment if left unchecked. These seven fears are the fear of poverty, fear of criticism, fear of ill health, fear of lost love, fear of old age, fear of lost liberty, and fear of death. They restrict potential and can be countered by maintaining a positive mental attitude, enthusiasm, and active engagement with life.
Grandma Moses started her world-famous painting career at age seventy-six after arthritis made embroidery impossible, continuing to paint past her one-hundredth birthday for twenty-five additional years.
7. Dreaming Big and Making the Great Connection
Imagination is not an innate talent reserved for a chosen few, but a trainable skill that can be developed and directed to achieve goals. Napoleon Hill identified two distinct types of imagination: synthetic imagination, which applies existing ideas in new ways, and creative imagination, which brings forth entirely new concepts.
Training your synthetic and creative imagination alongside Master Mind alliances connects your efforts to Cosmic Habitforce and universal truths.
An undisciplined imagination operates constantly and often focuses on things you want to avoid. The key to utilizing it is to deliberately direct and feed it with information.
- Sit down in a quiet place where you will not be interrupted.
- Set a timer for two minutes and close your eyes.
- Try to think of anything you want except shoes, observing how the prohibited thought sneaks in.
- Repeat the process, setting a timer for two minutes and thinking about nothing but shoes.
Specific mental flexibility exercises can train your imagination to respond to your directions by forcing your mind to bypass routine patterns.
- Plot five alternate routes to work or a frequent destination based on specific rules: make only left turns, cross three bodies of water, take a horseback route, pass a hospital/library/park, or avoid gas stations/restaurants/car washes.
- Write your name down the left side of a paper, one letter per line, and write a positive quality about yourself beginning with each letter.
- Choose a color and list everything in your home of that color from memory before getting up to check what you missed.
- Copy five negative statements like "I have insomnia" or "My feet hurt", write an opposing statement for each, and figure out a way to make the opposite true.
Directing the Imagination
To overcome anxiety about the unknown and make imagination useful, you must accustom yourself to change through small, deliberate steps.
- Turn left instead of right when leaving your house tomorrow, following the shortest known route.
- Alter the way you answer the phone, get up an hour earlier, or eat vegetarian for a week.
- Keep making small changes until you no longer resist the concept of change.
The Master Mind Alliance
A Master Mind alliance links separate human minds through shared thoughts and harmonious collaboration, creating an expanded pool of mental energy. Andrew Carnegie's Master Mind alliance consisted of approximately twenty people dedicated to efficiently producing and marketing steel.
All thoughts and actions create a cumulative ripple effect through the universe, which Napoleon Hill terms Cosmic Habitforce or Connectivity. Success requires understanding three fundamental universal truths: every action causes a reaction, nothing happens without a cause, and energy or matter cannot be created from nothing. Your major purpose is attained only through a series of exchanges where you offer something reliable and valuable in return for what you want.
Taking a major imaginative leap requires careful preparation, consultation, optimism, and a willingness to evaluate outcomes without self-defeating despair. Clare Boothe Luce was booed off a Broadway stage, but she did not quit writing, and her resilience eventually led her to a seat in the United States Congress and an appointment as the American ambassador to Italy.
- Talk about your idea with your Master Mind group.
- Time things carefully and ensure you have sufficient resources.
- Make a list of expected good results and a separate list of possible drawbacks, finding ways to eliminate the drawbacks.
- Make the change with a Positive Mental Attitude.
- Evaluate as you go by asking yourself hard questions about whether you are benefiting.
Conclusion
All these principles fit together into a single framework where your thoughts govern your physical reality through universal laws. The psychological tools of mind control and a positive mental attitude lay the groundwork for interpersonal cooperation and personal initiative. You must then apply resource management, accurate thinking, and disciplined habits to lock these mental gains into permanent daily execution.
- Adopt a positive mental attitude to control your supreme possession and direct your thoughts.
- Define a major definite purpose and write it down as a clear statement of intent.
- Go the extra mile in every interaction to activate the law of increasing returns.
- Build a master mind alliance of harmonious minds to accelerate your progress.
- Exercise strict self-discipline over your emotions and conquer the basic fears.
10 Key Ideas
- Your mind is your supreme possession, and mastering it through a Positive Mental Attitude allows you to transform negative self-talk into constructive affirmations.
- Providing extra service without expecting immediate reward triggers a multiplied return over time.
- Personal initiative, accurate thinking, and controlled attention empower you to prioritize tasks and program your subconscious mind for success.
- Cooperation, strategic resource management, and disciplined financial savings protect you against fear and align your daily habits with health and purpose.
- Crystallizing your ambitions into a precise, single-sentence statement of purpose anchors your determination and aligns your daily actions with your goals.
- The controlled burn of enthusiasm drives your ambitions forward when paired with preparation, timing triggers, and physical tokens.
- Emotional self-discipline requires a two-step process of nonjudgmental recognition followed by deliberate assertion.
- Napoleon Hill identified seven basic fears that destroy belief, limit action, and lead directly to disappointment if left unchecked.
- Training your synthetic and creative imagination alongside Master Mind alliances connects your efforts to Cosmic Habitforce and universal truths.
- A Master Mind alliance links separate human minds through shared thoughts and harmonious collaboration, creating an expanded pool of mental energy.